Story by: Editorial Dept.Think of something forgotten lately. Maybe a birthday, long scheduled meeting, child’s recital or ballgame. Which of those missed happenings potentially effected a single household’s income or ability to make a living? Probably none. Imagine the public relations and marketing people at SwampButt Underwear when they learned National Underwear Day had already passed? Exactly. Staff members turned bright red as this announcement was made. It was too late to call in sick or declare a religious holiday exemption. It was too early to start planning National Underwear Day for 2026. What to do?
Lean Into The Mistake
Rather than make excuses, blame something or someone else, the crew at SwampButt Underwear decided to admit they snoozed on the biggest day of the year for the ‘underwear industrial complex.’ “Two simple words,” said SwampButt Underwear spokesman and failed chronographer Nick Heraldson stated. “We just forgot,” he said. One who did not forget was Rufus, the famous SwampButt Underwear mascot.
According to SwampButt Underwear’s Rufus
SwampButt Underwear is a humorous, underwear company that specializes in moisture-wicking underwear for men who have visible butt sweat. Their mascot Rufus, who embodies the company’s playful and self-deprecating approach, had a funny, relatable, and slightly irreverent take on National Underwear Day.
“Well, it was ‘National Underwear Day’ and we missed it?” Rufus remarked. “That’s a major goof. Like career altering, can’t believe it, no coming back from, ‘biggly’ way to really screw the pooch. I’m just glad it wasn’t me.”
What He Should Have Said
As the official SwampButt spokes-mascot, what Rufus meant to say was, “remember, folks, you don’t have to suffer from swampy sadness when you can wear SwampButt Underwear and keep your biscuits nice and dry. So throw out the saggy cotton, and slide into something that fights the funk, and wag your tail with pride! Happy National Underwear Day, y’all!” “I did not know he had an accent,” observed Heraldson. “Or that there were alligators who could talk.”
Background On National Underwear Day
The holiday was founded in 2003 by the online retailer ‘Fresh Pair’ to promote body positivity and self-expression through underwear. It began as a campaign to encourage people to feel confident in their own skin and has evolved into a celebration of all types of underwear and body shapes. The observance of National Underwear Day highlights the importance of underwear as both a fashion statement and a symbol of personal confidence.
Who Needs SwampButt Underwear
SwampButt Underwear is made for men who sweat profusely and experience visible butt sweat. Men with profuse sweating largely mirror the broader epidemiology of hyperhidrosis—about 1–1.5 % of US men are affected, with onset in adolescence or early adulthood. There are higher rates in Caucasians vs. some other ethnicities, and a strong familial component. Beyond primary focal forms, obese or older men may also experience generalized sweating tied to other health conditions.
About SwampButt Underwear
SwampButt Underwear™ is a real company that makes and markets a product that solves a problem. That problem is visible butt sweat. Known as ‘swamp ass’ or ‘swamp butt’ it is very embarrassing and keeps lots of men indoors or alone while outdoors if they go outside at all. SwampButt Underwear™ is trademarked in the United States of America and foreign countries. We paid a lot for it so please do not use it without permission.